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the project

The project aims at developing and testing the offer of a set of innovative and interdisciplinary educational modules in “Digital Entrepreneurship for the Creative Industries”, with a specific application to the Fashion Industry, its companies’ branding and narrative strategies and the digital service models. This represents an emblematic sector for Europe where the digital transformation is impacting cultural, social, and productive matters thus looking for further experimentation and learning: fashion is a mature sector that is being consistently disrupted by the new generation of key enabling technologies such as digital fabrication, advanced manufacturing, wearables, sensors and embedded systems; this is renewing fashion business models, service systems and consumption habits meaningfully intersecting creativity, technology, and entrepreneurial skills.

process

Kick-off

April 2018

Starting desk research

5 companies

Defining skills gap
with Fashion Industry

April 2018
Survey to
50 companies
Interviews to
12 start-ups
Starting to<br/> develop<br/> Toolkits

Starting to
develop
Toolkits

Definition first version

DigiMood
framework

October 2018
Planning
Harmonization
Development
of educational modules

Co-creation
session

March 2019

MOOCs
production

Sept. 2019 - Jan. 2021